In architecture, most projects' life span is quite long. We needed a way to let our current and potential clients know what we were working on, and more importantly, our thought process along the way.
Solution A: a case-study booklet, designed and produced in-house, outsourcing the bindery. We were able to add appropriate chapters or edit according to what the end reader would most likely be interested in knowing about our process.
Solution B: a series of postcards, one sent every quarter, highlighting a certain phase of a project (e.g. design / ground-breaking for construction / finished building).